Our story
Your local, family-owned optical store in South Edmonton.
Two brothers — one wears glasses, the other doesn’t — and together we decided to open an optical store.
9 years and counting, serving the community. Nothing has changed, just more gray hair.
Since 2017, Charm Optical has been helping people across Edmonton find the right glasses, sunglasses, contact lenses, and eye exams, all with honest advice and personal care. Our goal has always been simple: to make eye care feel comfortable, welcoming, and easy for our community.
Enjoy free shipping on orders over $100
Live chat support available during business hours.
Family owned since 2017
Insurance Accepted
Booking takes about 30 seconds. Same-week appointments most of the time — and if it’s your first visit, we’ll walk you through everything when you arrive.
Book your eye exam
Designer eyewear for every face, budget, and prescription.
We carry Ray-Ban, Gucci, Coach, Michael Kors, Emporio Armani, Oakley, and more — available in-store or online.
Single vision, progressive, and blue cut lenses available same-day.
Shop Edmonton's most popular contact lens brands — Biofinity, Dailies Total1, TOTAL30, Acuvue, and more.
Order with your current prescription for in-store pickup or delivery.
We direct bill to most insurance companies, however, if your provider was not listed, please contact us to confirm.
View MoreWe do update our inventory frequently, it ranges from private desingers to well-known brands.